September 2, 2015 | Hotties

Selling clothes with a naked model

Clothing retailer Rufskin producers a lot of sexy clothing for men, from super tight leggings to Tom of Finland muscle shirts.

So it may seem a little odd that the company would create a limited edition postcard series showcasing a hot and very naked Logan Swiecki-Taylor. Yep, he's not wearing a single item from Rufskin's catalogue.

But we think it's marketing genius. We're talking about the company, after all!