Model and activist Jack Mackenroth (pictured above) has started a new campaign hoping to raise money for the HIV/AIDS organization Housing Works, while combatting the notion that having the disease somehow makes a person unclean. 

 

"I was inspired by the use of the word 'clean', especially common in gay culture, to describe oneself as STI/STD free," he said. "Indirectly this implies that HIV-positive people are somehow 'dirty. I thought a PG or PG-13 shower selfie or Vine video would be a fun way that everyone could easily show their support for finding a cure by using social media and by using the hashtag #weareALLclean when they post their photo with the link. They then nominate 3 other people to participate and hopefully donate to the project as well."

 

Want to participate in the campaign? Here's all you need to do:

1. Take a selfie or Vine video of yourself in the shower.** NO EXPLICIT NUDITY**
2.  Post your photo on Moovz and all social media platforms with the caption "Take HIV Shower Selfie Challenge raise $$ for AIDS cure  bit.ly/CUREAIDS #weareALLclean"
3. Challenge 3 or more other people to participate!
4. (Optional) DONATE!! Please consider a small donation if you are able. Every penny counts!
5. On World AIDS Day: Monday, December 1st, please change all your social media profile pix to your shower selfie photo and spread the word!!