“You’re going to suffer and enjoy every moment.” That's the tagline for a new Domino's Pizza ad that was leaked online this week.
The image was created for the company's new Sriracha pizza and was designed for Israel of all places.
The public was not expected to see it, however.
“It never ‘officially’ appeared anywhere, because it was ill-advised, unfunny and not brand-appropriate,” McIntyre added. “In a word, it was stupid.
“When I first saw it myself, I thought it was a parody, just in time for the premiere of Fifty Shades of Grey. I’m still shaking my head.”
Hmmm, a little leather and some pizza ... sounds like a great way to spend a Friday night!