November 24, 2016 | Arts / Entertainment

Mykki Blanco releases Pornhub produced music video

There are so many reasons to check out Mykki Blanco's video for the single "Loner."

The openly gay, openly HIV+ performer is not mainstream in any way. His sound, his look and his visual artistry are like nothing you've seen before. It can be jarring for some, but maybe that's a good thing.

He also collaborated with some interesting people for the release. Porn streaming site Pornhub, fashion label Nicopanda, and director team Anthony and Alex (better known in the hip-hop world), all had a hand in creating the video. There's lots of writhing while people watch virtual reality porn.

You can watch the video on YouTube, but it was also released on the porn-streaming site itself. (Because people looking for naughty vids love finding music videos instead!)

Brilliant marketing campaign? We think so (both for Blanco and Pornhub). Brilliant video? You be the judge.